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container audit

GTM-MLWQWR6V

164 tags, 32 custom scripts, 6 third-party hosts — an ordinary container, near the middle of what we measure (median: 39 tags, 4 custom scripts).

Tags164
Custom scripts32
Third parties6
Delivered606 KB
Versions50

What we observed

A real browser loaded whitefoxboutique.co.uk 2 months ago and recorded every request it made. This is what happened, as distinct from what the container is configured to do. It is one page load — anything that fires only deeper in the site did not fire here.

Container loaded from googletagmanager.com — Google
Measurement sent to google-analytics.com — Google
Consent Cookiebot answered its own API. 7 measurement hits left the page before it was granted, carrying a client id (whether that is permitted depends on jurisdiction, and this was not a European visit). no new hosts appeared after granting — either the tags are ungated, or they fire regardless and record the decision. Google recorded gcs=G111 (all granted). 6 advertising hosts were contacted before anything was granted.
Third parties contacted 25 hosts — www.paypal.com, consent.cookiebot.com, cdn.evgnet.com, static-autocomplete.fastsimon.com, shop.app, fastsimon-grid.akamaized.net, cdn.shopify.com, analytics.tiktok.com, and 17 more
dataLayer events seen gtm.js, gtm.dom, dl_user_data, HomeView, gtm.load, cookie_consent_preferences, cookie_consent_statistics, cookie_consent_marketing

Where the data goes

Not observed — on the page we loaded, measurement went to Google and nowhere else. observed on whitefoxboutique.co.uk More info »

Findings

Ordered by consequence. review has a concrete cost when it bites; info is real but depends on your setup. Seen is how common it is across the containers we have measured — reported separately on purpose, because common and harmless are different claims.

infoOne variable that a great deal depends on (45)
"ecommerce.currencyCode" is read by 45 tags and triggers — more than anything else in this container.

WhyGTM shows you where a variable is defined, never how much depends on it. Editing this one touches a large share of the container at once, and whatever breaks will surface somewhere that looks unrelated to the change.

CheckBefore changing it, check what reads it. If it feeds both measurement and consent or routing logic, split those uses apart first.

Seenseen in 10.1% of 46,522 containers measured

infoConsent configuration detected (3)
The container declares one or more consent signals.

WhyConsent handling is present in the container. This describes what the artifact declares; what actually happened on the page is measured separately, above.

CheckConfirm these settings match the consent policy you intend to enforce, and compare them with the before-and-after observation.

Seenseen in 44.6% of 46,522 containers measured

infoLoads JavaScript from another host (1)
1 piece of custom code fetch and run JavaScript from another host.

WhyWhatever that host serves executes with full access to the page — it can read the DOM, cookies and form fields. The code is not in this container, so it can change at any time without any change here.

CheckConfirm you recognise every host below and that someone owns the relationship. A host you cannot name is the one to chase.

Seenseen in 54.4% of 46,522 containers measured

Third parties it can reach

Each host is a party that can execute code or receive data in a visitor's browser. Follow one to see who else loads it. More info »

www.google-analytics.com ×69googleads.g.doubleclick.net ×7sc-static.net ×3connect.facebook.net ×2www.googleadservices.com ×2analytics.tiktok.com ×1

What the custom templates can do

Custom templates are third-party code shipped inside the container. Injecting scripts and running page globals is ordinary for them — most tag templates need it to work — so this is an inventory, not a warning. It lists the capability each template declares so you can match it against templates you meant to install.

__cvt_184939549_369 private injects code from x.cookiebot.com

Detected on

Sites observed loading this container. A container used across many hosts is a shared template; one on a single host is a bespoke build. Follow a site to see every container it loads.

whitefoxboutique.co.uk

What this audit describes

Containers change. These findings describe one specific artifact, and you can re-fetch it to check this reading.

ContainerGTM-MLWQWR6V
Published version50 — the identity of this configuration. It changes only when someone publishes.
Read at2026-08-23 17:47:28 UTC (2 months ago)
Sourcehttps://www.googletagmanager.com/gtm.js?id=GTM-MLWQWR6V
Body checksumaf2000a4b08e1fd11a95d06760d848fa7bb0ae25844a0f8fdd15a97c2f21776a
Evidence of the exact bytes we read, not an identity: Google varies the response per request, so re-fetching an unchanged container yields a different checksum. Compare the published version instead.

Re-audit

This reading is from 2 months ago. A container can be republished at any time, and nothing here updates on its own — a fresh read is the only way to know whether it still says this. Running it again replaces this page in place, so the link keeps working.

Re-audit GTM-MLWQWR6V

Check another container

Put this container under version control. Tagora exports it to a repository you own, so every change arrives as a pull request. How it works »