GTM-MGX37M
69 tags, 34 custom scripts, 8 third-party hosts — an ordinary container, near the middle of what we measure (median: 39 tags, 4 custom scripts).
- 34 custom HTML tags carrying 34 KB of JavaScript — more than 80% of the 46,522 containers we have measured. This runs on every page the container loads on.
- 8 third-party hosts reachable from its tags — more than 70% of the 46,522 containers we have measured.
- 502 published versions — each one live for every visitor the moment it was published.
inner-htmlis uncommon — under 6% of the containers we have measured have it. That is context rather than a verdict: a server container is rarer still and is a sign of a mature setup. What it means is in the finding itself.
What we observed
A real browser loaded kurukura.jp a month ago and recorded every request it made. This is what happened, as distinct from what the container is configured to do. It is one page load — anything that fires only deeper in the site did not fire here.
googletagmanager.com — Googlegoogle-analytics.com — GoogleWhere the data goes
Not observed — on the page we loaded, measurement went to Google and nowhere else. observed on kurukura.jp More info »
Findings
Ordered by consequence. review has a concrete cost when it bites; info is real but depends on your setup. Seen is how common it is across the containers we have measured — reported separately on purpose, because common and harmless are different claims.
Whydocument.write blocks the HTML parser while it runs, and browsers ignore it entirely once the page has finished parsing — so an async-loaded tag using it can silently do nothing.
CheckIf these tags fire on page load they are costing render time; if they fire later they may not be working at all. Worth confirming the tag still does what it was added to do.
Seenseen in 18.4% of 46,522 containers measured
WhyUniversal Analytics stopped processing data in July 2023. These tags still download and execute on every matching page, and send to an endpoint that discards them.
CheckNothing is being collected from these. Confirm the equivalent GA4 tag exists, then delete them.
Seenseen in 23.2% of 46,522 containers measured
WhyAssigning innerHTML parses the string as HTML. If any of it comes from the URL, the page or a cookie, that is a script-injection route into your own site.
CheckCheck whether the assigned value is a fixed template or built from something a visitor can influence.
Seenseen in 5.7% of 46,522 containers measured
WhyWhatever that host serves executes with full access to the page — it can read the DOM, cookies and form fields. The code is not in this container, so it can change at any time without any change here.
CheckConfirm you recognise every host below and that someone owns the relationship. A host you cannot name is the one to chase.
Seenseen in 54.4% of 46,522 containers measured
WhyConsent handling is present in the container. This describes what the artifact declares; what actually happened on the page is measured separately, above.
CheckConfirm these settings match the consent policy you intend to enforce, and compare them with the before-and-after observation.
Seenseen in 44.6% of 46,522 containers measured
Third parties it can reach
Each host is a party that can execute code or receive data in a visitor's browser. Follow one to see who else loads it. More info »
Detected on
Sites observed loading this container. A container used across many hosts is a shared template; one on a single host is a bespoke build. Follow a site to see every container it loads.
What this audit describes
Containers change. These findings describe one specific artifact, and you can re-fetch it to check this reading.
| Container | GTM-MGX37M |
|---|---|
| Published version | 502 — the identity of this configuration. It changes only when someone publishes. |
| Read at | 2026-08-12 22:29:27 UTC (a month ago) |
| Source | https://www.googletagmanager.com/gtm.js?id=GTM-MGX37M |
| Body checksum | 5955d53116803f6f6d7a606157890dbd9094e79c96133212d624bde0da6ce85cEvidence of the exact bytes we read, not an identity: Google varies the response per request, so re-fetching an unchanged container yields a different checksum. Compare the published version instead. |
Re-audit
This reading is from a month ago. A container can be republished at any time, and nothing here updates on its own — a fresh read is the only way to know whether it still says this. Running it again replaces this page in place, so the link keeps working.
Put this container under version control. Tagora exports it to a repository you own, so every change arrives as a pull request. How it works »