tagora
container audit

GTM-5TZCSVP

57 tags, 10 custom scripts, 7 third-party hosts — an ordinary container, near the middle of what we measure (median: 39 tags, 4 custom scripts).

Tags57
Custom scripts10
Third parties7
Delivered542 KB
Versions23

What we observed

A real browser loaded affilired.com a month ago and recorded every request it made. This is what happened, as distinct from what the container is configured to do. It is one page load — anything that fires only deeper in the site did not fire here.

Container loaded from googletagmanager.com — Google
Measurement sent to google-analytics.com — Google
Consent Cookiebot answered its own API. Measurement fired beforehand but carried no identifier — analytics_storage was denied, which is Consent Mode working as designed rather than a gap. 8 hosts appeared only after consent was granted. Google recorded gcs=G100 (all denied).
Third parties contacted 25 hosts — consent.cookiebot.com, consentcdn.cookiebot.com, static.addtoany.com, js.hs-scripts.com, www.googletagmanager.com, js.usemessages.com, js.hs-analytics.net, js.hs-banner.com, and 17 more
dataLayer events seen gtm.js, gtm.dom, gtm.load, cookie_consent_statistics, cookie_consent_marketing

Where the data goes

Not observed — on the page we loaded, measurement went to Google and nowhere else. observed on affilired.com More info »

Findings

Ordered by consequence. review has a concrete cost when it bites; info is real but depends on your setup. Seen is how common it is across the containers we have measured — reported separately on purpose, because common and harmless are different claims.

reviewWrites cookies directly (1)
1 piece of custom code set cookies in code.

WhyCookies set this way bypass GTM's consent settings, because the consent checks live in the tag templates rather than in raw JavaScript.

CheckIf any of these cookies are used for analytics or advertising, confirm they are still gated on a consent decision.

Seenseen in 21.2% of 46,522 containers measured

reviewSame GA4 property configured more than once (1)
G-60R1SR5P36 is configured by 2 separate tags.

WhyEach config tag initialises the property independently, so a single page view can be counted once per tag. Sessions, users and conversion rates all inherit the error.

CheckIf more than one of these fires on the same page you are double-counting. Compare against a known-good day, or check for a step change in traffic when the second tag was added.

Seenseen in 4.8% of 46,522 containers measured

reviewSame Google Ads conversion defined more than once (1)
1 conversion action is defined by more than one tag.

WhyA conversion ID plus label identifies one action. Two tags carrying the same pair can report the same conversion twice, inflating conversion counts and the ROAS that bidding runs on.

CheckCheck whether both tags can fire on the same page. If they can, your Ads reporting is overstating this action and automated bidding is optimising against it.

Seenseen in 3.8% of 46,522 containers measured

reviewNo consent signal in the container (1)
Nothing in this container sets, reads, or gates on a consent state.

WhyThe container itself neither sets a Consent Mode default, holds any tag back for consent, nor references a known consent platform. Either enforcement lives entirely outside GTM — where it cannot be audited from here — or tags fire regardless of what a visitor chose.

CheckIf a consent platform blocks scripts before GTM loads, this is fine — confirm that is actually the case. If not, tags are firing on a choice nobody recorded.

Seenseen in 52.1% of 46,522 containers measured

infoLoads JavaScript from another host (3)
3 pieces of custom code fetch and run JavaScript from another host.

WhyWhatever that host serves executes with full access to the page — it can read the DOM, cookies and form fields. The code is not in this container, so it can change at any time without any change here.

CheckConfirm you recognise every host below and that someone owns the relationship. A host you cannot name is the one to chase.

Seenseen in 54.4% of 46,522 containers measured

infoUses browser storage (1)
1 piece of custom code read or write localStorage or sessionStorage.

WhyBrowser storage persists across visits and is not covered by cookie consent tooling, so it is easy to overlook when auditing what you keep on a visitor's device.

CheckConfirm nothing personal is being kept there, and that it is covered by your privacy notice.

Seenseen in 23.3% of 46,522 containers measured

Third parties it can reach

Each host is a party that can execute code or receive data in a visitor's browser. Follow one to see who else loads it. More info »

www.google-analytics.com ×19www.googleadservices.com ×12fls.doubleclick.net ×4app-3qnss4cuwu.marketingautomation.services ×2koi-3qnss4cuwu.marketingautomation.services ×2www.affilired.com ×1www.clarity.ms ×1

What the custom templates can do

Custom templates are third-party code shipped inside the container. Injecting scripts and running page globals is ordinary for them — most tag templates need it to work — so this is an inventory, not a warning. It lists the capability each template declares so you can match it against templates you meant to install.

__cvt_7411812_105 private injects code from snap.licdn.com
__cvt_7411812_69 private injects code from connect.facebook.net · runs page-level globals

Detected on

Sites observed loading this container. A container used across many hosts is a shared template; one on a single host is a bespoke build. Follow a site to see every container it loads.

affilired.com

What this audit describes

Containers change. These findings describe one specific artifact, and you can re-fetch it to check this reading.

ContainerGTM-5TZCSVP
Published version23 — the identity of this configuration. It changes only when someone publishes.
Read at2026-08-13 08:50:34 UTC (a month ago)
Sourcehttps://www.googletagmanager.com/gtm.js?id=GTM-5TZCSVP
Body checksumfe1dfea6c7d662d91043a957b8ab5ccd10870546cfeb91beb1e593ed545ff45b
Evidence of the exact bytes we read, not an identity: Google varies the response per request, so re-fetching an unchanged container yields a different checksum. Compare the published version instead.

Re-audit

This reading is from a month ago. A container can be republished at any time, and nothing here updates on its own — a fresh read is the only way to know whether it still says this. Running it again replaces this page in place, so the link keeps working.

Re-audit GTM-5TZCSVP

Check another container

Put this container under version control. Tagora exports it to a repository you own, so every change arrives as a pull request. How it works »